About Pure Brilliance Jewellery

Based in Toronto’s West End, Pure Brilliance Jewellery designs and manufactures high-end jewellery and funky fashion pieces. Our jewellers incorporate high- and lower-end components with style, wit and flawless technique. Whether you’re looking for something modern and edgy, something classic and timeless or anything between, contact us. Our only limitations are your imagination and budget.

Ulrich Dehez is a German-born and trained Master Goldsmith – a title still bestowed and respected far beyond Europe. Uli is well known in the Canadian jewellery industry, with decades of experience manufacturing fine platinum and high-karat gold jewellery in Toronto. You can find a selection of his work at Made You Look Jewellery in Parkdale.

Alexandra Shiny is an internationally certified gemmologist and diamond grader with a background in goldsmithing. She has years of experience as an appraiser and diamond grader. Alex has a skill-set uniquely suited to provide client service in regards to custom jewellery design and manufacture.

Contact Uli Dehez
Master Goldsmith and Designer

Contact Alexandra Shiny
Gemmologist and Designer